Minions: How Gru became a Super Villain (Minions: The Rise Of Gru) that attracted over 100,000 visitors last weekend, generating €1 million in revenue. It’s also the best opening weekend for an animated movie since the start of the pandemic. Including previews from June 24, the film has now grossed just under €2 million with nearly 200,000 visitors.
Minions is now available in 2D, 3D and 4D theaters. In the original and spoken Dutch.
In the United States, the film also opened at number one, with the best opening score ever on the Fourth of July weekend with $127.9 million. Worldwide, Minions: The Rise Of Gru grossed over $200 million in its opening weekend.
Now more than a decade since the original release of Despicable Me, Gen Z youth, who were the franchise’s original target audience, are flocking to the new movie in suits in a style that’s become a viral trend on TikTok. This trend is also spreading in the Netherlands.
The film was produced by Chris Meldandry, founder and CEO of Illumination in collaboration with Janet Healy and Chris Reno. Kyle Balda (Despicable Me 3, Minions) will be directed by Brad Ableson (The Simpsons) and Jonathan De Waal (The Pet Secrets films).
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