Yesterday, on the 4th of July, one of the most famous holidays in America was celebrated: Independence Day. This day, traditionally celebrated with family, friends, beer and barbecues, is a combination that the American brand understands like no other. And for the second year in a row, they continued this new tradition in the Benelux countries. The day was celebrated festively with more than eighty travel and media relations and Reisbizz was also present.
July 4th in America celebrates the 248th anniversary of the signing of the Declaration of Independence by the Founding Fathers of the United States in Philadelphia. The Brand USA event took place at the beautiful venue 't Boshuys in Best.
A real American barbecue is not to be missed. The musical accompaniment to the evening was provided by Tip Jar, an American band that completed the atmosphere with their classic American songs. This band can not only be heard regularly on Dutch stages, but has also played in legendary venues such as Gruene Hall and Luckenbach. Moreover, they have secured a permanent place in the lineup of many festivals in Texas.
“The event was a huge success and we received many compliments from the Benelux markets. Brand USA looks forward to continuing this tradition and continuing to strengthen our relationships with our travel and media contacts. We thank everyone for coming and supporting and are already looking forward to the next celebration.”
