Amazon is removing the following service from its offerings. This has only started in 2022 with high hopes.
Last year, Amazon introduced its new Amazon Amp service to significant media attention. This service aims to provide users with the opportunity to work in the role of radio DJ practically from home. Users should be able to create their own radio shows or music podcasts using songs from Amazon Music.
However, Amp has not proven to be a success story for Amazon. It appears that the application has now been discontinued again, perhaps due to a decrease in the number of users, Bloomberg reported, referring to internal information.
Amazon sent us the following statement (translated from English):
“We have made the difficult decision to close Amp. When we created Amp, we tried something we’d never done before and created a product that gives creatives a place to build real connections with each other and share a common love of music. We’ve learned a lot about how live music communities interact, which we can leverage as we create new fan experiences at scale on Amazon Music.“.
Amazon discontinues Amp app: Employees may have been informed via internal memo
According to the report, affected employees have now been informed of the move by app director Steve Boom via an internal memo. By the end of 2022, about half of Amp’s employees had been laid off, which equates to about half of all employees.
By the way, Amp has never made it to Germany in its short history. As of now, it appears that the app is still available for download in the USA.
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