Gannett media company is looking for an “experienced, video-focused reporter able to capture Taylor Swift’s musical and cultural impact.”
‘Unprecedented heights’
Reason for job? “Swift’s fan base has reached unprecedented levels, as has the importance of her music and legacy in the United States and around the world.” The ideal journalist has an “insatiable appetite for everything Taylor Swift does on all platforms.”
The “creative, energetic journalist” the company is looking for will get her own column in USA Today with the title: Taylor Swift. For example, it could report on “the excitement surrounding Swift’s current tour and upcoming album,” but also provide space for a “thoughtful analysis of her music and career.”
Swifties’ dream job
The vacancy appeared yesterday, but has already been shared by thousands of ‘Swifties’. A spokesman for Gannett, which employs about 11,000 people, told the Guardian that this was a real job.
Gannett is one of the largest US media companies, but last year it laid off hundreds of employees in several rounds of layoffs.
Criticisms too
Not everyone is enthusiastic about this position. Brittany Spanos, a journalist who also teaches Swift at New York University, told the British newspaper that she would have handled the matter differently. “Yes, there’s a lot going on around Taylor Swift. But there’s a lot going on in the music world. Why not have a journalist also focus on that?”
