The contract with Kappa is up, but Aurelio De Laurentiis doesn’t need a deal with a new clothing sponsor. No, the president of Naples will make the shirts himself.
“We have a lot of supporters in the United States, but no one bought our shirts. Then I said to myself: I will do it myself. We do it without a clothes sponsor,” De Laurentiis explained during a press conference. “This idea may cost me money but it is the new reality in football”.
De Laurentiis says he had to convince several people at the club to continue with this plan: “My advisor said I was crazy. It took Adidas, Puma and Nike eighteen months to design a shirt. They wondered if I could find someone who would like to design and manufacture a shirt in a while. a short time. Then I said: F*ck clothing patrons. I’ve already called China to talk about it.
There have already been reports that Emporio Armani will design the shirts after they have also designed tracksuits for the Italian national team for the European Championship, but these rumors contradict De Laurentiis. They suggested ideas that I didn’t like at all, so I laughed well at those letters. I will hold a press conference when the shirts are ready and I may show them at the new season training camp. The uniform should arrive in Italy between July 7 and 15.